Co-op Advertising Administration

For nearly 15 years, MRA has helped clients manage their co-op advertising programs. We perform these services in 60 countries and across all media. In addition to handling all of the claims processing, we excel in quickly bringing clients on board with new co-op marketing programs, as well as making recommendations for process improvement. As a direct result of our work, we have reduced losses and increased accuracy in clients’ financial statements. Our proactive approach has helped shape programs and ease transitions when changes are introduced.

In addition, we help train associates, bring resolution to program and business issues, and increase productivity for all parties involved. And we’ve been able to capture best practices and quickly deploy them across brands and countries.

Companies around the globe call on MRA to help them better manage their co-op programs.