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MRA Digital

Since 2001, MRA Digital has been helping brands execute digital marketing programs more efficiently and cost effectively. Over the last 10 years, we’ve used our expertise in cost consulting to provide clients with the insights they need to evaluate digital production costs.

As the online space has evolved, so has our service offering. To meet today’s client needs, MRA Digital has expanded its services beyond cost management to include best practice workflow process and marketing consulting services. Our Senior Digital Consultants come from top interactive agency and corporate backgrounds, so they have a depth of experience that comes from having planned and executed hundreds of digital marketing programs. They bring their digital expertise to the table as an objective party, helping clients make informed decisions and recognize opportunities.

Today, our service offering consists of the following:

  • In-Scope: Cost consulting and assessments to help clients validate, contain and reduce digital production expenses
  • Digital Method: Implementing best practices into production workflow
  • Digital Lift: Improving results throughout program lifecycle

In-Scope

It’s not always easy to put a price on digital. The lack of industry standardization makes it challenging to get visibility into production costs.

MRA Digital provides informed evaluations around production scope and clarifies project deliverables to “right-size” digital programs based on client needs.

Agency statements of work and third-party production estimates are reviewed for competitive marketplace value, appropriate assignment of resources, and adherence to contract terms.

Digital Method

A partnership that delivers digital excellence by focusing on workflow processes and helping our clients get the most from their digital investments through best practice production methodologies.

Digital Lift

A consultancy focused on improving program results. We take a holistic view of a brand’s digital communications and provide insight throughout the project lifecycle to optimize performance and continually improve digital program effectiveness.


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